This agreement is subject to all terms and conditions included in this document and outlined on GreatLakesFisherman.com, LakeOntarioUnited.com, and LakeErieUnited.com. It is subject to change at any time. Placing an ad on any or all of these websites constitutes acceptance of all the terms and conditions of this contract and those advertising or representing the advertiser agree that they have read and understand this agreement.


The individual submitting this ad and entering into this agreement, whether it is the business owner him/herself or an agent working on his/her behalf, affirms that he or she has the authority to do so. Such an individual or agent hereby assumes responsibility for the advertisement, including guaranteeing payment of all sums due by advertiser, not withstanding any liability limitation or disclaimer in another document. 


The advertiser and/or his/her agent jointly and severally agree to indemnify, defend and save harmless the site owners from any and all liability, including attorney’s fees and other costs of defense, as well as any sums paid in settlement of claims, for content (including but not limited to text, illustrations, representations, sketches, maps, trademarks, labels or other copyrighted material) of advertisements run, or the unauthorized use of anyone’s name or photograph arising from the site owner’s publishing of such advertisements based on the advertiser or agent’s order. The site owner reserves the right to reject, discontinue, or omit any advertisement or any part thereof, and this right will not be deemed to have been waived by acceptance or the actual use of any advertisement.


The site owners also reserve the right to refuse any advertisements it considers unacceptable or inappropriate for its audience. The Publisher does not provide advertising exclusivity, meaning that competing organizations within the same industry may advertise at the same time, unless special arrangements and payment structures for exclusivity are explicitly made in writing between the publisher and the advertiser. 


The site owners can not be held responsible for any errors in advertisements that have been approved by an advertiser and/or his/her agent. The site owners are also not be liable for ads that fail to run due to acts of God, strikes, lockouts,  emergencies, or other reasons beyond their control, including, but not limited to, service failure of any kind.


If this agreement is not fulfilled for whatever reason, the advertiser will in turn be charged the highest applicable rate for the portion of the contract that was completed, meaning that any package discounts that were received are no longer applicable.